|
• Established in 1998
• Founder of Media Monitoring in Iran since 2002
• Holding the exclusive license of TGI project from BMRB/KMR in 2002
• Holding the exclusive license of TGI in Afghanistan from BMRB/KMR in 2005
• Conducting TGI project continuously in each year in seven main cities of Iran with a sample about 10000 households since 2003
• Conducting ad hoc researches through TGI re-contact by telephone and mail since 2004
• Conducting ad hoc researches on the six Cs (consumer, context, cost, company, competitor and channel)
• Conducting qualitative researches by using the Focused Group Discussion and in-depth interview methods
• Conducting surveys about the effectiveness of advertising campaigns
• Doing advanced statistical processing in researches and modeling in social sciences and marketing
|
|